Blog
From the blog
Notes on building sustainable software businesses for overlooked markets.
Workforce Data Products: Wages, Nursing and AI Exposure
SkilledMarkets, NursingWorkforce and WorkforceAnalysis turn public BLS and O*NET data into answers for trade employers, nurse leaders and HR teams. What each does, and what you can buy now.
How Domain Asking Prices Work: Fixed Prices and Lease-to-Own
What a fixed domain price means, how lease-to-own and payment plans on Atom actually work, when you get the domain, and how to budget for a premium name.
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After You Buy a Domain: Transfer, Registrar Lock and the Rules
The purchase is done. Here is how the domain reaches your own registrar, what the auth code and registrar lock do, which ICANN transfer rules apply, and how to point DNS.
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What's in Our Digital Stores: Templates You Can Buy Today
Every Rovaryn product has a store of templates and toolkits on sale now. Here is what five of those stores sell, and why we sell templates before the apps open.
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Trademark Basics for Domain Buyers (Not Legal Advice)
Owning a domain gives you no trademark rights. Here is what to check on USPTO and CIPO before you buy, and why distinctive names are safer than descriptive ones.
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Pay and Compensation Tools: SalaryRange, JobBands and CEOSalary
Three products for three pay questions: what range to post, how jobs fit into bands, and where an executive's pay sits against public filings.
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.com vs .io, .ai and .co for B2B Software
.io, .ai and .co are country-code domains with their own rules and prices. Here is when a non-.com is fine for a B2B company, and when the .com still matters.
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